Newsletter Writing Services

We help you craft eye-catching newsletters for your email list that will keep you and your business top of mind week in, week out.

By consistently delivering value straight to their inbox, you’ll be the first one they think of when they’re ready to buy.

Don’t let your email list go cold. Let’s start driving engagement and sales today with our newsletter writing service.

Why are newsletters so powerful? 

Newsletters make sense as a marketing strategy for any business. They are an excellent way to keep your audience in your orbit — stay connected, engage them, keep them aware of your brand. Remind them that you’re the absolute authority in your industry, or simply inform and entertain them.

When they’re done well, they give your reader a sneak peek into who you are as a business and all the lovely things you can do for them.

A good newsletter, however, is dependent on three things that we’re good at:

• Identifying exactly what you want your newsletter to do

Do you want to share business updates? Give your readers a glimpse of something exclusive? Have them come to you for industry news? The end goal is, of course, more conversions, whether it’s tomorrow or a year from now, but the devil is in the details.

• Finding the perfect way to do it

What does your perfect newsletter look like? How do you make sure it’s on-brand, engaging, effective?

• Keep going – Don’t stop

The first two are fun challenges to solve. The problem is: once you solve them, the only thing left to do is to keep going and never ever stop. You’ll build a relationship of trust and loyalty that makes you the go-to choice when they’re ready to buy.

Why hire a Writer & Co newsletter writer?

If you haven’t run a newsletter before, it can seem daunting.

If you’re already running a newsletter, you already know what works for you, but you want to hand it off so you’re free to focus on your business.

We want to hear all about it and take over for you!

A newsletter that doesn’t resonate with your audience ends up unopened and in the trash. We’re here to make sure that doesn’t happen.

Company updates, industry news, product launches, or promotions — when done well — are distinguishable, memorable, and tell a story. And if it’s a story that’s well-written, your audience will come back for more.

How it works

• We pair you with a writer from our newsletter team. They’re on the team because they’re experienced, versatile, and research-fluent. Plus, they love the challenge.

• But running a newsletter is not a one-person job. That’s why everything we create is carefully scrutinized by our expert team of editors before it reaches your desk or your readers’ inbox.

• We need two weeks to kickstart the project  — discuss strategy, brainstorm, and get into the nitty-gritty with our questionnaire. We can also take charge of ideation or follow your brief to the letter. You get to send the very first email in week #2.

• From then on, we’re there to make sure your emails go out at regular intervals. While we’re pretty self-sufficient, we stay in sync to ensure the team is aligned with your goals, able to learn from your expert insights, and always in the loop when it comes to exciting business news.

• The rest is up to you — receive weekly updates detailing what we’re up to, sign in to add your final touch, or simply hit that send button and watch your engagement grow.

Interested? Reach out and tell us more about you, or book a call today.